What makes a Champion of Design?

18th December


We are tackling this question for a second year running, this time with even greater enthusiasm.

Our latest book focuses on thirty-five great brands; some from high-end stores, others from the supermarket aisle. All have one thing in common: they understand the power of design and how to harness it. From Chupa Chups to Moleskine, Paul Smith to Perrier, each brand teaches us about the unique relationship between business and design.

This is a true celebration of great work and the people who champion it. We hope you enjoy…


  1. The Big Picture | News round-up

    January 4, 2013 4:54 pm

    [...] Champions of Design series returns with their second book. It highlights thirty-five brands that demonstrate great design, including Jägermeister, Mulberry [...]

  2. Hamish Pringle

    January 29, 2013 11:08 pm

    Dear Andy,
    I was very pleased to receive a copy of Champions of Design 2 and although I’ve only reached Hermès I felt I must say how much I’m enjoying it. Affecting rationales for each selection, educational time lines, and engaging anecdotes (including the fakes which make one take more notice). And, of course, well-deserved reflected glory.
    Many thanks indeed.
    Hamish Pringle

  3. Robert Gerrish | Sydney

    March 28, 2013 2:29 am

    I really enjoyed this. Wonderful to see you guys turning out such quality work year after year. Love your work Silas!

  4. Denden Galit

    May 6, 2013 8:29 am

    Is this for free?

  5. admin

    May 7, 2013 5:00 pm

    Yes, it is free!

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