Champions of Design – The Book

13th December


What makes a champion of design? The latest jkr book attempts to answer this question by focusing on 25 brands; some famous, some less obvious, but all great. It’s a book about design, but also the people who create and manage it – the champions who can teach us all a lesson. Full of facts, trivia and insight, all served up in bite sized slices.

Here’s what you will find if you take a look inside…

You can view the book online (above). Alternatively, you can download your very own copy by clicking on the link here. If you’re lucky enough to be viewing it on an iPad, we recommend using iBooks.


  1. Bumper Stickers

    December 16, 2011 9:25 pm

    Innovation is always about ideas. It is also always about people. At some renowned brands, the role of design has shifted from being brand support to being a strategic brand feature. It is a transformation that has strengthened the value of brands, as well as consumer understanding and loyalty.

  2. watching words move | Logo Design Love

    December 22, 2011 12:15 pm

    [...] received a book in the mail from jkr. For whatever reason, that prompted a Twitter search for the company, and up [...]

  3. Anonymous

    December 22, 2011 2:25 pm

    [...] ADVERTS – Not visible to members Champions of Design – The Book | jkr [...]

  4. Champions of Design | David Airey, graphic designer

    December 27, 2011 12:55 pm

    [...] Download your free copy of the PDF here on the jkr website. [...]

  5. Stephen Tiano

    December 27, 2011 1:11 pm

    Thanks for making this available!

  6. Champions of Design « « Insporia Insporia

    December 27, 2011 9:59 pm

    [...] Download your free copy of the PDF here on the jkr website. [...]

  7. Mark Narusson

    December 28, 2011 12:04 pm

    What an interesting book! Many thanks for making this downloadable and free – much appreciated. A happy new year to you.

  8. Mike Padua

    December 28, 2011 4:34 pm

    This is gorgeous and informative! Any chance we can buy print copies?

  9. A Celebration of the Design of 25 Great Brands by jkr | Just A Note On Marketing

    January 4, 2012 5:52 am

    [...] Below are some of our favorites, with the full publication available on the jkr site. [...]

  10. Areefa Ali Khan

    January 5, 2012 12:15 pm

    Excellent! Thank you soO much for sharing this!

    *high five

  11. CHECK IT: 01/24

    January 25, 2012 1:57 am

    [...] Champions of Design:  here [...]

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